What You Must Absolutely Avoid To Write Copy That Sells

Jo Han Mok Points Out Things You Must Avoid To Write Copy That Will Be Effective In Selling What You Have To Offer.

5 Powerful Words To Punch Up Your Ads

Powerful words give rocket power to your ads.

You Need To Learn The Basics Of Copywriting If You Want To Make Money Online

You need to learn and apply the basics of copywriting if you want yo make money online

Freaky Little Copywriting Trick Lets You Use Ordinary Photographs to Instantly Explode Your Response

If you would like to know how to make the photos in your sales letters dramatically increase your overall response and profits (and do it almost immediately) then this article will show you how. Here's what you do:

Writing Copy That Sells - What's The Big Secret?

Writing copy that sells simply focuses on good, old-fashioned human behavior! We all want benefits in life. Write about them.

Facts about Designing Unique Internet Sales Letters, Part 2

Your headline, and the following sub-headline, will make or break your web sales copy, but let’s take a closer look at the sub-headline’s purpose. It can differ, depending upon the writing approach you choose; the sub-headline might be a supporting statement, a claim, or a question. Below are some examples for you to analyze and develop your own ideas for Internet sales copy.

How to Hire the Right Copywriter: Separating the Winners from the Wannabes

From the author of Writing Copy for Dummies, a handy checklist of key characteristics every copywriter worth your time -- and your dime -- should have. Warning: Some of the suggestions may surprise you...

How To Write Copy That Pays The Bills

Freelance copywriters make more money when they get repeat business. And the best way to achieve this is by writing on-target copy that gets sales for their employers. Here are three simple rules for writing copy that sells.

15 Tips For More Effective Headlines

Headlines are the #1 key to copywritng success. If your headline tanks, the rest of your ad or sales letter is largely irrelevant! If you don't first pull your prospect inside -- you don't stand much of a chance of making the sale!

Copywriting: Specialize For Your Own Sake -- Part 3 of 3

In Parts 1 and 2 of 3, we explored how specializing as a copywriter can mean setting yourself apart from the competition, increasing your business (and pay), and doing more of the work you prefer. In part 3 of 3, we examine different ways you can specialize as a copywriter.

One Product, Three Customers, Three Different Ways To Write

Before assuming that every member of your target audience is alike, take some time to do a little research. Then write so that you communicate directly with them on their level. You'll find your conversions rise when you give your visitors the information they want.

5 Simple Tips For Increasing Your Website Copy's Pulling Power

Being able to lead your customer down the buying path (with a minimum of fuss and bother) is something all business Website owners need to be able to do well. In this article I give you 5 simple tips for making the buying process easier for your customer.

12 Job Application Tips for Copywriters

This article is for any writer - experienced or not - who plans to apply for a copywriting job. It presents 12 tips on how to apply in such a way that you stand a chance of making the shortlist.

Keyword Use That Goes Beyond the Search Engines

When you mention keyword use, all thoughts normally go to the search engines. Copywriting, however, is more about your human visitors than it is the engines. If you want truly effective SEO copy, you'll take time to learn that keyword use goes beyond the search engines.