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  • Answers - Some Things Never Change - Hot Markets Still Sizzling!

    Ok, the next time anyone has the nerve to tell me real estate is dead, I’m going to laugh in their face!

    It’s still a hot market here in suburban
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    Northern CA, absolutely, without question. Some things never change.

    While walking through my neighborhood, no more than two weeks ago, I spotted
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    a new “FOR SALE” sign in a front yard. This is a street where things sell like greased lightnin’, which I can’t understand for the life of me. It’s
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    a busy street. A narrow street. A street with a few nicely manicured yards, which is kind of pointless ’cause who spends any time in them? It’s no
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    the kind of street where you could let the kids run loose, playing catch — cars zoom by, narrowly missing the sidewalk. The houses are nothing spe
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    cial. Small square footage, funky floor plans, no space to entertain, very small yards, plenty of deferred maintenance, and drive-by noise. Still,
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    it’s within walking distance to the elementary school and park, and a few minutes’ distance to businesses. And the weather is as close to perfect a
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    any weather could be.

    A few years ago I went to an “open house” on that street (about five houses from the one I was just talking about) and was
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    sure it would have a tough time selling. It had an awkward layout, was small, and there was a cut-out hole in between two of the bedrooms (big enou
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    gh to climb through, I guess, but not like you could add a door — it was very strange).

    Well, that one open house was all it took. It sold within
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    hree days of being listed, for above the asking price. That’s how it was back then.

    So….back to the first house I referred to.

    Within the last we
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    ek, we received a postcard in the mail from the listing agent, to advertise the upcoming open house this weekend. I planned to go. This afternoon,
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    I proceeded to walk to the open house. When I got there I was confronted by a new sign:

    SOLD!!

    Was I shocked? Not really. I know this neighborh
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    ood. It probably went for at least 100% of ask, too. Sales are currently averaging 103.12% of asking price in the city as a whole.

    It almost does
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    ot matter what the house is, if it’s in an area where people want to live, someone will buy it — and swoop in quickly to do it.

    So, again I am rem
    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    inded not to judge a book by its cover. When an area is in high demand, whatever’s between the walls often doesn’t matter. You’d think the Beatles
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    had landed in America every time a new listing comes up — it’s like the event of the century. It doesn’t happen often enough, in proportion to the
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    umber of people dying to own homes here. Right now there are only 18 listings of single family homes with 3 or 4 bedrooms, in my zip code. This put
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    s sellers in a powerful position.

    Sure gives me something to smirk about the next time I hear "the market" bemoaned!

    Update: the above-mentioned
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    house sold for 10% over list price with multiple offers in less than one week. And this is in Spring 2007 when "the real estate market has crashed.


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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